EVOLUTION OF YOUNG & EXPERIMENTAL FASHION IN THE INDIAN LANDSCAPE

EVOLUTION OF YOUNG & EXPERIMENTAL FASHION IN THE INDIAN LANDSCAPE: Webinar by Designer & Creative Director of Papa Don't Preach, Shubhika Davda.

Designer and creative director of Papa Don’t Preach, Shubhika Davda, caught the entrepreneurial bug at a young age. Having made her first business acquisition during her college days at age 19, Shubhika took over a small boutique where she started to explore her passion for fashion. Armed with this invaluable experience and a fashion diploma from London College of Fashion, UK, she eventually launched her own label, Papa Don’t Preach, in 2010.

Seeking inspiration from music and the arts, her designs are very individualistic, kitschy and effortlessly stylish. Remaining true to her essence, Shubhika’s Indo-western, couture culture, exaggerated and dramatic design ideologies are immaculately expressed through the medium of clothes and accessories.

Her designs are a juxtaposition of Indian and Western aesthetics aiming to give a new definition to contemporary Indian bridal dressing and vibrant red carpet dressing. Her experimental hand embroidery techniques, quality conscious craftsmanship, inherent need to keep breaking the rules and most importantly her constant endeavour to make her viewer/buyer go "Oooo ! how did you do that! is what according to her keeps her going!

She created Papa Don't Preach for girls who effortlessly display a fierce urban sense of style, and are constantly experimenting and redefining their fashion boundaries. As per her, Papa Don’t Preach Girls want to wake up pretty, step out chic, work sexy-slick, dine glamorous and party rebelliously-pink.

RSVP to attend this free Webinar. A link to attend the session will be shared over email & a Whatsapp message on the day of the webinar. 

Organised by FAD International Academy & StyleSchool.