CREATING A VISUAL IDENTITY FOR BRANDING

CREATING A VISUAL IDENTITY FOR BRANDING : In conversation with Kshitij Kankariya - Stylist, Brand Consultant & Creative Director.

A graduate from National Institute of Fashion Technology with a degree in design, Kshitij Kankaria is best described as a fashion visionary. With a uniquely identifiable aesthetic, most of his portfolio suggests a devotion to exceptional content and imagery across culture.     He recently made a successful plunge into Creative Consultancy for leading brands while working for some of the most renowned publications in India, Japan, America and Europe. His understanding and contribution to the consistently evolving landscape of the Indian Industry has aided him in suggesting nonpareil and enigmatic strategies to brands that are constantly seeking to step away from the conventional and create a niche position for themselves in the industry. 

Aishwarya Subramanyam is a journalist and writer. She is the former editor-in-chief of ELLE India and the co-founder of…