COURSE OVERVIEW

The PG Diploma in Luxury Brand & Fashion Business is a one-year postgraduate programme at FAD International Academy. Student pursue the first 6 months at the FAD Mumbai / Pune Campus & continue the second semester at the FAD Dubai Campus.

It covers four specialisations — Luxury Brand Management, Fashion Marketing & Digital Commerce, Fashion Communications & Content, and Fashion Entrepreneurship — and every student studies all four rather than choosing one.

The programme runs 600 guided learning hours plus 150 hours of masterclasses, industry visits and project internships, from October to July. It opens with a four-week Fashion Foundation for students entering from non-fashion backgrounds.
Students complete four major industry projects, two live client briefs, three project internships, four industry certifications and a six-week industry internship.

Entry is open to graduates in any discipline. No fashion background is required. Assessment is 100% coursework — there are no examinations. The award is certified by ATHE, UK.

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INDIA SEMESTER

During the first semester, the course gives students a comprehensive base in fashion, retail and luxury thus enabling students from varied backgrounds to gain a solid foundation & adapt to the industry interacted learning at FAD.

Students get an opportunity to work on live projects as part of the modules whilst being mentored and taught by industry professionals.

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Combined with guest faculties from the industry and international universities, students are exposed to a variety of critiques and audiences across the industry. Students also work independently and in groups with professionals from other departments such as photography, media, art, styling, fashion and design.

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Students are introduced to various modules in the initial month including Luxury Brand Management, Fashion Marketing & Digital Commerce, Fashion Communications & Content, and Fashion Entrepreneurship & immerse into two core modules over the next six months. Students then have the option to pursue the remaining specialist modules at the FAD Dubai Campus in the second semester.​

DUBAI SEMESTER

Dubai - The luxury & the fashion retail capital of the world provides unparalleled exposure, experience & opportunities for those seeking global careers & international exposure. Students pursue a six months semester tutored by some of industry's leading professionals teamed with live projects & practical learning.

Students can choose two specialist modules tutored across six months or one specialist module tutored across three months from Luxury Brand Management, Fashion Marketing & Digital Commerce, Fashion Communications & Content, and Fashion Entrepreneurship. Students will receive ongoing industry projects and internships during the course and will recieve placement support on successful completion of the course.

Students also learn in a multicultural community with students from across 42 countries studying on campus at FAD Dubai. On successful completion of the semester, students also receive an attendance certificate attested by the KHDA - Govt. of Dubai.

FAD EUROPE TOUR

The Europe tour gives students an exquisite opportunity to visit some of the world’s gilt-edged fashion capitals, namely- Paris, London & Milan for fashion events and guest lectures at leading fashion universities. Students achieve both a professional and an unparalleled academic experience providing a platform to work on a global level on completion of the course.

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ENTRY REQUIREMENTS

Graduates or 2/3 Year Diploma holders in any stream. Applications by mature students with professional work experience or a keen interest in fashion, luxury or retail will also be considered.

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QUALIFICATION HONORED

PG in Luxury Brand Management & Fashion Business by FAD International Academy 

AND

Certificate in one the following specializations by FAD Dubai & attendance certificates attested by KHDA ( Govt. of Dubai Body )

Luxury Brand Management

Fashion Marketing & Digital Commerce

Fashion Communications & Content

Fashion Entrepreneurship

PLACEMENTS & INTERNSHIPS

FAD supports students with unparalleled industry placements across various roles in luxury & fashion. In the past, students have been placed with some of the major groups in the middle east such as Chalhoub, Al Futtaim, Landmark, Al Rostamani, Al Tayer, Azadea, Emaar and the likes across brands such as Dior, Balenciaga, Saint Laurent, American Rag Cie, Nisnass and more.

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CAREER PROGRESSION

Students can work with retail chains, design houses, export houses, independent designers, media houses or start their own venture with roles such asFashion Marketer, Fashion Buyer, Fashion Communicator, PR Consultant, Brand Manager, Retail Merchandiser, Stylist,Event Planner & Manager, Fashion & Lifestyle Journalist, Art Director, Fashion Consultant & more.

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