Luxury Brand Management Fashion Management

KEY

INFORMATION

LEVEL : POSTGRADUATE 

DURATION : 1 YEAR 

COURSE START DATE : JULY 2021

SPECIALISATIONS : FASHION COMMUNICATION, FASHION MARKETING, FASHION RETAIL & LUXURY BRAND MANAGEMENT

DUAL COUNTRY : SEMESTER OPTION OF LONDON, MILAN OR DUBAI

FULL FEE SCHOLARSHIP FOR AN OPTIONAL  1 MONTH LEARNING EXPERIENCE IN DUBAI

  

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COURSE INFORMATION

COURSE CURRICULUM & MODULES


During the first term, the course gives students a comprehensive base in fashion, retail and luxury sectors thus enabling students from varied credentials to be able to further choose a specialization in the second term. Students get an opportunity to work on live projects as part of the modules whilst being mentored and taught by industry professionals. Students work both independently and in groups with professionals from other departments such as photography, media, art, styling, fashion design etc. Combined with guest faculties from the industry and international universities, students are exposed to a variety of critiques and audiences across the industry. The Europe Study Tour further gives students a unique opportunity to interact with international designers, brands and academicians and visit the fashion weeks, thus giving them a platform to headway into the professional world. In the first term students are tutored with the crucial building blocks required for choosing a study pathway and in the second term where students opt to specialize in Luxury Brand Management, Fashion Communication, Fashion Retail or Fashion Marketing.




LUXURY & BRAND MANAGEMENT


Understanding Luxury Power of Luxury Bands and Brand Analytical tools The Luxury client and customer behavior Distribution and Luxury strategy Retailing and communication Dissertation Project Personal & Professional Development Industry Internship

With the luxury sector in India growing at a steeply in India, opportunities within luxury retail sector is only set to rise in India. The specialization covers all aspects of this industry starting from introduction to key concepts and brands, marketing & retail for luxury goods, branding & communication to professional opportunities within the same. Students often work on live industry projects commissioned by global brands, thus forming case studies and industry experience to commit oneself to the growing sector both in India and globally.




FASHION RETAIL


Fashion Retail & Merchandising Customer Relationship Management Display & Visual Merchandising Store Operational Management Dissertation Project Personal & Professional Development Industry Internship

The specialization covers all aspects of fashion and luxury retail and deals with learning about various challenges of retail distribution in a detailed way, from the fashion buying, interpreting the market trends for clients and defining the purchase plan of collections, monitoring and leading the performance of the stores, visual merchandising, point of sale dynamics to range of other issues relating to fashion retail. The module pans through fashion retail management, retail merchandising and all other aspects of the sector with live industry projects and internships. The learning is achieved within a global context to prepare individuals for the fast growing and exciting careers at various levels with the fashion and luxury retail sectors.




FASHION COMMUNICATION


Fashion Communication Process & Strategies Communication in Fashion Advertising Campaigns Media Study Contemporary & New Media Events & PR Dissertation Project Personal & Professional Development Industry Internship

This specialization will emphasize on communicating fashion through all media formats such as journalism (print, electronic or new media), events and promotions, public relations, advertising, visual merchandising and styling. The specialization is well supported through group projects with the media, art and the creative business departments at FAD International where students work on industry steered projects commissioned by the media, fashion & luxury brands or self-proposed by students. The specialization allows students to achieve an extensive and a professional portfolio of work which forms the base for further progression into the industry.




FASHION MARKETING


Fashion Marketing Designing, Marketing & Pricing Strategies of Fashion Products Fashion Promotion Strategic Marketing Management Entrepreneurship Dissertation Project Personal & Professional Development Industry Internship The specialization focuses on the core aspects of fashion marketing and covers topics within a fashion context such as strategic marketing, marketing communications, branding, events & PR, marketing planning & other modules which allow students to realize professional level marketing plans both at a strategic and operational levels whilst working on an activity driven curriculum.




SEMESTER OVERSEAS & MASTERS PROGRESSION


Students can transfer to continue a semester for 3 to 6 months or continue onto a Masters Degree at following universities across UK, Italy & France. ​Faculties from universities visit FAD International to facilitate students seeking admissions for the same through the year. IED Italy
One Term Fashion Marketing One Term in Fashion Communication One Term in Fashion Events One Term in New Media Masters in Fashion Marketing Masters in Fashion Communication & Styling Masters in Luxury Marketing management Masters in Fashion Business Masters in Fashion Management
IFA Paris
MBA Luxury Brand management MBA Perfume & Cosmetics Management MBA Global Fashion Media MBA Fashion Business FAD Dubai ( Certificate by KHDA - Govt. of Dubai )
One Term Fashion Marketing One Term in Fashion Communication One Term in Luxury Brand Management One Term in Fashion Retail European School of Economics
Semester in Luxury Brand Management London | Paris | New York | Rome | Milan
Coventry University
MBA International Fashion Management MSc International Fashion Marketing Students can also continue Masters at Nottingham Trent University UK, Istituto Marrangoni, Polimoda Italy, University of the Arts London, London College of Fashion, University for the Creative Arts UK and several other universities. Contact the Creative Universities Application Centre at FAD International Academy for assistance on UG / PG Applications to over 40 universities.




FAD EUROPE TOUR


The Europe tour gives students an exquisite opportunity to visit some of the world’s gilt-edged fashion capitals, namely- Paris, London & Milan for fashion events and guest lectures at leading fashion universities. Students achieve both a professional and an unparalleled academic experience providing a platform to work on a global level on completion of the course.




COURSE OVERVIEW


The course is designed for individuals wishing to work in the colossal non-design sectors within the fashion & luxury industries or those who desire to pursue entrepreneurial careers. Students can take a specialization at the end of the year and focus on one or two of the fields in the final term based on their future professional aims. The objective of the course is to allow professionals from varying undergraduate backgrounds to pursue a successful career in the rising fashion, luxury & the retail sectors. This Post Graduate Programme has a higher emphasis on professional practice within a global context where individuals experience an industry-oriented curriculum with live projects with some the leading fashion & luxury brands in the country. Students are encouraged to work towards industry focused projects with a strong emphasis on research and interdisciplinary experimentation. At the end of the year students are given an internship to facilitate progression into professional careers in their area of interest. Students also explore entrepreneurial opportunities at the end of the course with mentoring and support from academics at FAD International. ​​




FAD x MILANO FASHION INSTITUTE PARTNERSHIP


Milano Fashion Institute is Italy's leading fashion institution set up by a consortium of Europe's TOP ranking universities (Degree awarded by Bocconi University, Cattolica University and Politecnico of Milan). FAD PG Luxury & Fashion Management students have the option of : 3 Months Semester Abroad Certificate Course at MFI 9 Months Masters Degree with 9 Months Study at MFI + 3 Months Internship in Italy The following courses are offered with the above course structures: MA Lifestyle Management (Luxury Brand Management) MA Product Sustainability Management MA Brand & Product Management MA Brand & Business Management MA Brand & Communication Management





3 Weeks Advanced Obedience Boot Camp (Reduced price for a limited time!)


This is reserved for puppies and adult dogs for advanced obedience, manners, dog socialization and off-leash training. This program does not address anxiety, fear, aggression, reactivity, or guarding concerns. Training includes:

  • Sit, with duration
  • Down, with duration
  • Place, with duration
  • Come
  • Reliable off leash training
  • Let’s go (follow me)
  • Heel (walking behind/ not pulling)
  • Out (drop it move away)
  • Off (get off the couch)
  • Wait
  • Relax (optional)
  • Chill (optional
  • In your kennel
  • Ok (release)
  • NO MORE jumping
  • NO MORE nipping
  • NO MORE counter surfing
  • NO MORE pulling on a leash
  • Proper dog socialization
  • Listening to commands the first time asked with distractions, duration, and distance.
Included in each program:
  • 1 90 minute session the day before go home
  • 1 90 minute session the day of go home
  • Follow up support
  • Emailed training plan prior to the program's end
  • Updates throughout training via email and social media.
Training supplies included:
  • Lead/ Slip lead
  • Long Line
  • Slip collar
  • Prong collar
  • Remote collar
  • Additional contact points as needed
Pricing:
  • WAS $2,400
  • NOW $1,725




3-6 Week Behavior Modification Boot Camp


This is reserved for fear, anxiety, reactivity, and aggression. We will discuss how long your program will need at your consultation. Training includes:

  • Sit, with duration
  • Down, with duration
  • Place, with duration
  • Come
  • Reliable off leash training
  • Let’s go (follow me)
  • Heel (walking behind/ not pulling)
  • Out (drop it move away)
  • Off (get off the couch)
  • Wait
  • Relax (optional)
  • Chill (optional)
  • In your kennel
  • Ok (release)
  • NO MORE Separation anxiety
  • NO MORE Containment phobia
  • NO MORE Excessive barking
  • NO MORE Leash pulling
  • NO MORE Leash reactivity
  • NO MORE Food aggression
  • NO MORE Resource guarding
  • NO MORE Inappropriate chewing
  • NO MORE Dog aggression
  • NO MORE Human aggression
  • NO MORE Other animal aggression
  • NO MORE Fearfulness
  • NO MORE Soiling in the home
  • NO MORE Fecal consumption
  • NO MORE Counter surfing
  • NO MORE Jumping
  • NO MORE Nipping
Included in each program:
  • 1 90 minute session the day before go home
  • 1 90 minute session the day of go home
  • Follow up support
  • Emailed training plan prior to the program's end
Training supplies included:
  • Lead/ Slip lead
  • Long Line
  • Slip collar
  • Prong collar
  • Remote collar
  • Additional contact points as needed
Pricing:
  • 3 weeks: $2,400
  • 4 weeks: $3,100
  • 5 weeks: $3,800
  • 6 weeks: $4,500




Overnight Boarding (for existing training clients only)


This service is for current clients only. Your training will be continued, so you'll have nothing to worry about while you're on vacation! Pick up or drop off:

  • Monday through Friday: 9-5
  • Saturday: 9-1
  • Sunday: closed
Pricing:
  • $50/ night




New Puppy (Enrollment for this program is closed)


*****We do not have any availability this program. We apologize for any inconvenience. The only programs we are enrolling for at this time are our Boot Camp programs.***** A consultation is not required for this program. The total cost is due to schedule.

  • This program is for owners who have a new puppy, under 16 weeks of age, and want to learn how to get their dog off on the right paw. This consists of 1 90 minute private session. Your puppy is required to have a mimimum of 2 booster vaccines to come to our facility. If your dog has not received these, we will have a session via zoom or Facetime. Training includes:
  • Proper socialization to help avoid behavioral concerns later on in life
  • Potty training
  • Crate training ​​
  • Addresses jumping, nipping, and barking.
  • Pricing:
  • $200




1 Week Refresher Boot Camp


If you've gone through your training program and would like a refresher week or you'd like your dog to learn more, a refresher week may be for you! Pricing:

  • $700




1 Week Remote Collar Off Leash Training Boot Camp (Reduced price for a limited time!)


If your only goal is off leash training, we can focus specifically on that! I believe every dog should be remote collar off leash trained for not only safety reasons, but also to give your dog more freedom. Off leash training simply means your dog recalls everytime when called, regardless of distractions. You'll be able to go hiking and camping, recall your dog away from traffic, hang out in your back yard, and won't have to worry about your dog running away. Off leash training can be achieved in a 1 week Boot Camp. *dogs must not have any existing behavioral concerns that would make off leash training unsafe until those concerns have been resolved* Training includes:

  • Come
  • Let’s go (follow me)
  • Reliable off leash training
Included in each program:
  • 1 90 minute session the day before go home
  • 1 90 minute session the day of go home
  • Follow up support
  • Emailed training plan prior to the program's end
  • Updates throughout training via email and social media.
Training supplies included:
  • Long Line
  • Remote collar
  • Additional contact points as needed
Price:
  • WAS $1,000
  • NOW $695




Private Sessions & Day Training Packages (Enrollment for this program is closed)


*****We do not have any availability this program. We apologize for any inconvenience. The only programs we are enrolling for at this time are our Boot Camp programs.***** This program is designed to help owners with advanced obedience (your dog will learn to listen to you the first time), can include off-leash training, and will help resolve some behavioral concerns. This program is always cusomized based on your goals. Weekly private sessions:

  • 90 minute sessions to work on obedience (3 for full programs).
  • 2 90 munte private sessions OR 1 week boot camp to work on remote collar conditioning.
  • Continued 90 minute private sessions to work on off leash training and/ or behavioral modification.
Weekly day sessions:
  • Weekly trainings, Tuesdays or Thursdays only.
  • Drop off 9-930am.
  • Pickup must be scheduled at either 4, 4:30, or 5:30 depending upon availability that day. These times are not flexible.
  • A few day training sessions to work on obedience (typically 3 for full programs).
  • 2 day training sessions OR 1 week Boot Camp for remote collar conditioning.
  • Continued day training sessions to work on off leash training and/ or behavioral concerns.
  • You wil have a 30 minute session at the end of each day to learn what we worked on and to get your homework for the week.
  • For more than 1 dog in the home, additional training supplies and Boot Camps for remote collar conditioning can be added on for an additional charge, but more than 1 dog are welcome to join in on the private lessons for no additional charge.
  • Pricing is per dog for day training.
Training includes:
  • Sit with duration and distractions
  • Down with duration and distractions
  • Place with duration and distractions
  • Come
  • Reliable off leash training
  • Let’s go (follow me)
  • Heel (walking behind/ not pulling)
  • Out (drop it move away)
  • Off (off the couch)
  • Wait
  • Relax (optional)
  • Chill (optional)
  • In your kennel
  • Ok (release)
Behavior modification includes:
  • Listening to commands the first time
  • No more running away when called
  • No more running out the door
  • No more jumping
  • No more nipping
  • No more leash reactivity
  • No more door reactivity
  • No more digging
  • No more barking
  • No more counter surfing
  • No more fence fighting
Training supplies included:
  • Lead/ Slip lead
  • Long Line
  • Slip collar
  • Prong collar
  • Remote collar
  • Additional contact points if needed
Pricing:
  • 2 lessons: $500
  • 3 lessons: $600
  • 4 lessons: $700
  • 5 lessons: $800
  • 6 lessons: $900
  • 7 lessons: :1,000
  • 8 lessons: $1,100
  • Additional lessons: $100
  • Training supplies for more additional dogs on same remote: $215
  • Training supplies for additional dogs on own remotes: $300
Notes:
  • You can bring more than 1 dog! You'll only have to pay for additional training supplies.
  • All no shows for appointments or rescheduling within 24 hours will incur a $50 fee and is due before rescheduling your next appointment.





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INTERNATIONAL UNIVERSITY PROGRESSION

Students in the past have progressed on to the following Universities for Higher Education term transfers & top up years

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Disclaimer : FAD International Academy is an autonomous private institution registered in India under Pune Academy of Design & Communication Pvt Ltd. FAD International Academy delivers an industry focused international curriculum and does not honor a Govt. of India, UGC, AICTE or any other Govt. recognized qualification. FAD International Academy works closely with the industry and leading International Universities to facilitate term transfers, progression and Masters Degree Progression. FAD International reserves the rights to change, alter or modify the curriculum as deemed fit for the students and the dynamic nature of the industry. For further details, contact the Admissions Department at FAD International Academy.  

© 2021 by FAD Institute of Luxury Fashion & Style 

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Mickey Boardman, Sara Sozzani Maino, Bandana Tewari, Sabyasachi Mukherjee & Shivang Dhruva at the Vo