LEVEL : POSTGRADUATE
DURATION : 1 YEAR
COURSE START DATE : FEBRUARY 15, 2021
SPECIALISATIONS : FASHION COMMUNICATION, FASHION MARKETING, FASHION RETAIL & LUXURY BRAND MANAGEMENT
DUAL COUNTRY : SEMESTER OPTION OF LONDON, MILAN OR DUBAI
FULL FEE SCHOLARSHIP FOR AN OPTIONAL 1 MONTH LEARNING EXPERIENCE IN DUBAI
COURSE CURRICULUM & MODULES
During the first term, the course gives students a comprehensive base in fashion, retail and luxury sectors thus enabling students from varied credentials to be able to further choose a specialization in the second term.
LUXURY & BRAND MANAGEMENT
With the luxury sector in India growing at a steeply in India, opportunities within luxury retail sector is only set to rise in India. The specialization covers all aspects of this industry starting from introduction to key concepts and brands, marketing & retail for luxury goods, branding & communication to professional opportunities within the same. Students often work on live industry projects commissioned by global brands, thus forming case studies and industry experience to commit oneself to the growing sector both in India and globally.
The specialization covers all aspects of fashion and luxury retail and deals with learning about various challenges of retail distribution in a detailed way, from the fashion buying, interpreting the market trends for clients and defining the purchase plan of collections, monitoring and leading the performance of the stores, visual merchandising, point of sale dynamics to range of other issues relating to fashion retail. The module pans through fashion retail management, retail merchandising and all other aspects of the sector with live industry projects and internships. The learning is achieved within a global context to prepare individuals for the fast growing and exciting careers at various levels with the fashion and luxury retail sectors.
This specialization will emphasize on communicating fashion through all media formats such as journalism (print, electronic or new media), events and promotions, public relations, advertising, visual merchandising and styling. The specialization is well supported through group projects with the media, art and the creative business departments at FAD International where students work on industry steered projects commissioned by the media, fashion & luxury brands or self-proposed by students. The specialization allows students to achieve an extensive and a professional portfolio of work which forms the base for further progression into the industry.
SEMESTER OVERSEAS & MASTERS PROGRESSION
FAD EUROPE TOUR
The Europe tour gives students an exquisite opportunity to visit some of the world’s gilt-edged fashion capitals, namely- Paris, London & Milan for fashion events and guest lectures at leading fashion universities. Students achieve both a professional and an unparalleled academic experience providing a platform to work on a global level on completion of the course.
PG in Luxury & Fashion Management with specializations in Luxury Brand Management, Fashion Retail, Fashion Marketing & Fashion Communication by FAD International Academy
Students can work with retail chains, design houses, export houses, independent designers, media houses or start their own venture with roles such asFashion Marketer, Fashion Buyer, Fashion Communicator, PR Consultant, Brand Manager, Retail Merchandiser, Stylist,Event Planner & Manager, Fashion & Lifestyle Journalist, Art Director, Fashion Consultant & more.
INTERNSHIPS & PLACEMENTS
INTERNATIONAL UNIVERSITY PROGRESSION
Students in the past have progressed on to the following Universities for Higher Education term transfers & top up years